SEO Speaker in London
You, as a conference organizer, want your attendee’s to feel that they have received value above the costs they have invested, both in terms of money and time. If you can tip (the proverbial) ‘perceived value’ see-saw, in favor of greater value over cost, you have won. If every speaker you engage to convey information at your event leaves your audience wowed, informed and motivated, you have succeeded.
Tip the see-saw in your favor & win the crowd
I’ve been working in the digital marketing field for over 10 years and as an independent consultant working with media companies and startups – advising on content marketing, brand, audience development, organizational design, and growth.
As seen on
What can I bring to your event?
I believe I am in a unique position because of my SEO meetup & the array of data available to myself and my members. During these meetups the group shares ideas and information collected from various verticals. Myself and my team then systematically collect and organize this information so that all attendees can have the benefit of learning from a large data pool. As you know, data that is not sorted properly is useless. Like gold sitting below ground, worthless until it has been mined.
Myself and my team dig through this data and extract the nuggets that our attendees can learn from.
Would you like your attendees to also have access to this gold mine?
Experienced SEO Speaker in London
I have worked in numerous large enterprises within the marketing & SEO departments. Taking these businesses up the search engine result pages (SERPS), these roles formed the bases of my experience.
I have also been fortunate enough to advise & consult numerous smaller and medium businesses across a wide array of verticals and this also greatly enhanced my knowledge about the market and of course how to implement a ‘search’ strategy to garner visibility and generate revenue.
I have also been fortunate enough to participate in some more unique projects
Who is Ross Kernez?
First and foremost I am curious. I am curious to understand what makes a search engine place one website above another.
What makes these vastly complex and nebulus algorithms tick? Some of my friends & colleagues will tell you I have an unbalanced curiosity/obsession.
I like to quote an unknown source in response: “Don’t judge people for the choices they make when you don’t know the options they had to choose from.”
When others ‘stamp out at’ 5pm and head to the bar. I head home to dig deeper.
I have been experimenting and learning with SEO for the past 12 years. In that time I have worked with numerous large businesses pushing them up the SERP’s and driving more traffic, conversions and most importantly gathering data to empower future improvements.
Mentor at ‘Starta Venture Capital’
Mentoring startups has put me in front of some incredible talent, it has allowed me to test my skills to the limit across a diverse marketplace. Founders are highly motivated and bright individuals mentoring them has been both an honor and an ongoing challenge. It perfectly compliments my other activities as it constantly tests and sharpened my skills set. Not to mention building my network.
Grace A.I
You should expect your speaker to begin researching who your customers are immediately. Like any marketing adventure we begin by removing what we want and focusing on what our customer wants. We begin to see the world through the lens of our customer.
So who are your customers for this event? What do they want to get out of the event? These questions and more need to be asked. I will begin analyzing what data you have and helping you to gather more where needed. Then we will analyze this data together and formulate a content plan.
You can be as hands on as you like with this process or leave everything to me. But I will still need your help in understanding who your audience will be.
Like any message in marketing, if you try to speak to everyone, you dilute the message so it becomes meaningless. Let’s determine together who we will speak to and what they need to hear.
What should you expect from your SEO speaker
Here’s some feedback from someone who has learned form Ross at events:
Jenna E.
We had the pleasure of having Ross Kernez as the keynote speaker at our digital marketing conference in London, and it was a phenomenal experience. As an SEO Speaker, Ross demonstrated unparalleled expertise and delivered an engaging, insightful presentation. The audience was captivated by the practical strategies and actionable insights shared, which catered to both beginners and advanced SEO professionals.
Anthnony S.
Ross Kernez recently spoke at our London business seminar, and his session was a standout highlight. As an SEO Speaker, Ross brought a wealth of knowledge and an engaging presentation style that truly resonated with our audience. He provided clear, actionable tips and in-depth insights that our team has already started to implement, resulting in significant improvements in our search engine performance.
Pendy A.
Inviting Ross Kernez to speak at our annual marketing workshop in London was one of the best decisions we made. Ross is an outstanding SEO Speaker who delivered a presentation that was both informative and highly motivating. The session covered the latest SEO trends, effective optimization strategies, and compelling case studies that resonated deeply with our attendees.
What does your audience need and want to learn about?
This should be the 1st question you ask yourself when selecting an SEO speaker in London. What does your audience want to learn about?
Part of the service Ross provides is helping conference organizers plan the content to be delivered. Surveys, polls, pre-event events to help you formulate your grand unified customer theory and learn straight from the proverbial horse’s mouth what your audience wants. This will not only ensure you are doing the most for your attendees in terms of customer service, going above and beyond but also is a step towards ensuring success at your event.
What shall we teach your attendee’s?
Maybe your attendees want to dive deep into technical SEO or perhaps, a more broad roadmap to SEO success is what is needed for your audience. Whether your audience are small businesses new to SEO or seasoned SEO pro’s who you think will be a challenge to deliver sufficient value to. The secret lies in understanding who your attendees are and what they are wanting. Ross will help you to avoid a negative outcome and ensure that a content plan is created to maximize your events chances of success. Here are a few topics upto date and relevant topics that Ross could discuss at your event. Working with AI instead of against it.
Topics that I can cover:
Just SEO?
Absolutely not, although i started in SEO, when I am a full stack marketer i realized that a good SEO strategy without a holistic understanding of marketing. Is like a funnel with holes in it. No matter how much traffic you drive through the funnel you will be leaking leads and wasting your resources.
I have garnered a solid understanding of digital marketing and how to juggle the many disciplines and allow them to fit and work together. I also have managed teams of freelancers and employees in the double digits. I love to help people manage their teams more efficiently.
Why should I attend a presentation by an SEO Speaker in London?
Attending a presentation by an SEO Speaker in London offers numerous benefits. First, you gain access to expert insights and the latest industry trends from a seasoned professional who understands the intricacies of SEO. These events provide valuable networking opportunities, allowing you to connect with other industry professionals, business owners, and marketers who share similar interests. You can learn practical tips and actionable strategies that you can implement immediately to improve your website’s search engine performance. Additionally, attending these presentations can inspire new ideas and approaches, helping you stay ahead of the competition in the ever-evolving digital landscape.
What topics do SEO Speakers typically cover?
As an SEO Speaker, I cover a wide range of topics to help audiences understand and implement effective SEO strategies. Common topics include the fundamentals of SEO, such as keyword research, on-page optimization, and technical SEO. I often discuss advanced techniques like link building, content marketing, and local SEO. Additionally, I explore the latest trends and algorithm updates, providing insights into how these changes impact search rankings and what strategies to adopt. Other topics might include mobile optimization, voice search, user experience (UX) design, and analytics tools. By covering these diverse topics, I aim to equip my audiences with the knowledge and skills needed to enhance their online presence and drive organic traffic.
How can I find an SEO Speaker in London for my event?
Finding an SEO Speaker in London for your event involves several steps. Start by researching reputable SEO professionals who have a proven track record of speaking at conferences and events. Look for recommendations from industry peers or check online platforms such as LinkedIn, where you can read reviews and view profiles of potential speakers. Industry associations and local business groups often have directories or can provide referrals to qualified SEO Speakers. Once you have identified a few candidates, review their previous speaking engagements and assess their expertise and presentation style. Reach out to them directly to discuss your event’s needs, their availability, and their speaking fees. By carefully evaluating these factors, you can select an SEO Speaker who aligns with your event goals and audience expectations.
What should I expect from a presentation by an SEO Speaker?
A presentation by an SEO Speaker is typically engaging, informative, and tailored to the audience’s level of knowledge and interests. You can expect me to cover key SEO concepts and strategies, providing real-world examples and case studies to illustrate my points. The presentation may include visual aids such as slides, videos, and infographics to enhance understanding and retention of the material. I encourage audience participation through Q&A sessions, interactive discussions, and practical exercises. My aim is to provide actionable takeaways that attendees can implement immediately to improve their SEO efforts. Overall, you should expect a well-organized, dynamic presentation that leaves you with a deeper understanding of SEO and practical strategies to enhance your online presence.
How can attending an SEO presentation benefit my business?
Attending an SEO presentation can significantly benefit your business by providing you with the knowledge and tools needed to improve your website’s search engine performance. You will learn effective strategies for optimizing your site, attracting more organic traffic, and increasing conversions. Understanding the latest SEO trends and algorithm updates helps you stay ahead of the competition and adapt your strategies accordingly. Networking with other attendees and the speaker can lead to valuable connections and potential business opportunities. Additionally, gaining insights from an expert can help you identify and address specific SEO challenges your business may be facing. Overall, attending an SEO presentation equips you with the skills and knowledge to enhance your online visibility, drive more traffic, and achieve your business goals.
What are the benefits of hiring an SEO Speaker for a corporate event?
Hiring an SEO Speaker for a corporate event offers numerous benefits. First, it provides your team with access to expert insights and the latest industry trends from a seasoned professional. This can inspire new ideas and approaches, helping your team stay ahead of the competition. As an SEO Speaker, I can deliver tailored presentations that address your company’s specific needs and challenges, providing practical strategies and actionable takeaways. Hosting an SEO presentation can also boost team morale and encourage collaboration, as employees gain a deeper understanding of how their efforts contribute to the company’s overall SEO strategy. Additionally, it demonstrates your commitment to professional development and staying current with industry best practices. Overall, hiring an SEO Speaker for a corporate event can enhance your team’s skills, knowledge, and motivation, leading to improved SEO performance and business results.
How can I prepare for an SEO Speaker presentation?
Preparing for an SEO Speaker presentation involves several steps to ensure you get the most out of the experience. Start by researching the speaker and their background to understand their expertise and what topics they are likely to cover. Review any materials or resources provided in advance, such as slides, articles, or recommended readings, to familiarize yourself with the subject matter. Prepare a list of questions or topics you would like to learn more about, as this can help you stay focused and engaged during the presentation. If possible, network with other attendees before the event to share insights and expectations. During the presentation, take detailed notes and actively participate in discussions and Q&A sessions. After the event, review your notes and identify key takeaways and action items that you can implement in your SEO strategy. By taking these steps, you can maximize the value of the SEO Speaker presentation and apply the knowledge gained to improve your online presence.
What makes a great SEO Speaker?
A great SEO Speaker possesses several key qualities that make their presentations engaging, informative, and impactful. First and foremost, they have deep expertise and up-to-date knowledge of SEO trends, techniques, and best practices. They can effectively communicate complex concepts in a clear and understandable manner, making the material accessible to audiences of varying levels of knowledge. Great SEO Speakers are also dynamic and engaging, using storytelling, humor, and real-world examples to capture and maintain the audience’s attention. They encourage interaction and participation, creating an inclusive and collaborative learning environment. Additionally, they provide practical, actionable takeaways that attendees can implement immediately to improve their SEO efforts. Overall, a great SEO Speaker combines expertise, communication skills, and a passion for teaching to deliver valuable and memorable presentations.
How do SEO Speakers stay updated with industry trends?
SEO Speakers stay updated with industry trends through continuous learning and professional development. I regularly follow reputable SEO blogs, websites, and newsletters, such as Moz, Search Engine Journal, and the Google Webmaster Central Blog, to stay informed about the latest news and updates. Many SEO Speakers participate in online forums and communities where they can share insights and learn from other SEO professionals. Attending industry conferences, webinars, and workshops provides opportunities to gain knowledge and network with peers. Additionally, I subscribe to tools like SEMrush and Ahrefs, which offer regular updates and insights into SEO trends and best practices. By staying informed and adapting my strategies to align with the latest industry developments, I ensure that I provide the most current and effective advice to my audiences.
Can an SEO Speaker help with local SEO strategies?
Yes, as an SEO Speaker, I can help with local SEO strategies by providing insights and techniques specifically tailored to improve your local search visibility. I can explain the importance of local SEO for businesses that serve specific geographic areas and provide strategies for optimizing your online presence to attract local customers. This may include optimizing your Google My Business profile, acquiring local citations, and encouraging customer reviews. I can also provide tips on creating locally relevant content and building backlinks from local websites and directories. By implementing these strategies, you can improve your local search rankings, attract more local customers, and drive more foot traffic to your physical location.
How can I book an SEO Speaker for my event in London?
Booking an SEO Speaker for your event in London involves several steps. Start by researching reputable SEO professionals who have experience speaking at conferences and events. Look for recommendations from industry peers or check online platforms such as LinkedIn, where you can read reviews and view profiles of potential speakers. Once you have identified a few candidates, review their previous speaking engagements and assess their expertise and presentation style. Reach out to them directly to discuss your event’s needs, their availability, and their speaking fees. Provide details about your event, including the date, location, audience, and specific topics you would like them to cover. Once you have confirmed the booking, work closely with the speaker to coordinate logistics and ensure a successful presentation. By following these steps, you can book an SEO Speaker who aligns with your event goals and audience expectations.
What should I expect in terms of costs for hiring an SEO Speaker?
The costs for hiring an SEO Speaker can vary depending on several factors, including the speaker’s experience, reputation, and the scope of the presentation. Generally, fees can range from a few hundred pounds for a local event to several thousand pounds for high-profile speakers or larger conferences. Some speakers may charge a flat fee, while others may charge by the hour or offer packages that include multiple sessions or additional services such as workshops or consultations. It’s important to discuss pricing and payment terms upfront to ensure there are no surprises and that you have a clear understanding of the costs involved. Additionally, consider any travel expenses, accommodation, and other logistical costs that may be associated with bringing the speaker to your event. By budgeting appropriately and negotiating terms, you can hire an SEO Speaker who provides valuable insights and delivers a successful presentation.
What are the key takeaways I can expect from an SEO Speaker presentation?
Key takeaways from an SEO Speaker presentation can vary depending on the specific topics covered, but generally, you can expect to gain a deeper understanding of SEO principles and best practices. You will learn effective strategies for keyword research, on-page optimization, technical SEO, and link building. The speaker may provide insights into the latest SEO trends and algorithm updates, explaining how these changes impact search rankings and what strategies to adopt. You can expect practical tips and actionable advice that you can implement immediately to improve your website’s search engine performance. Additionally, the presentation may include case studies and real-world examples that illustrate successful SEO strategies and techniques. Overall, you can expect to leave the presentation with valuable knowledge and tools to enhance your online presence and drive organic traffic.
How can an SEO Speaker help with understanding Google’s algorithm updates?
As an SEO Speaker, I can help with understanding Google’s algorithm updates by explaining the key changes and their implications for search rankings. I can provide insights into the factors that Google considers when ranking websites and how these factors have evolved over time. I can discuss specific algorithm updates, such as Google Panda, Penguin, Hummingbird, and more recent updates, highlighting their impact on SEO strategies. I offer practical advice on how to adapt your SEO efforts to align with these updates and avoid penalties. By breaking down complex concepts into understandable terms, I can help you stay informed about algorithm changes and ensure your website remains compliant with Google’s guidelines.
How do SEO Speakers tailor their presentations to different audiences?
SEO Speakers tailor their presentations to different audiences by understanding the specific needs, interests, and knowledge levels of their attendees. I conduct pre-event research to gather information about the audience’s background, industry, and SEO experience. This helps me customize the content to address relevant topics and provide practical examples that resonate with the audience. For beginners, I may focus on foundational SEO concepts and basic strategies, while for more advanced audiences, I might delve into advanced techniques and case studies. I can also adjust the presentation style, using more technical language for knowledgeable audiences or simplifying complex concepts for beginners. By tailoring my presentations, I ensure that the content is engaging, relevant, and valuable to all attendees.
Can an SEO Speaker provide hands-on workshops or training sessions?
Yes, as an SEO Speaker, I offer hands-on workshops or training sessions in addition to traditional presentations. These interactive sessions provide attendees with practical, hands-on experience in implementing SEO strategies and techniques. Workshops often include activities such as keyword research exercises, on-page optimization tasks, and technical SEO audits. Attendees may work on their own websites or participate in group projects to apply what they have learned. I provide guidance, feedback, and personalized advice throughout the session, ensuring that participants gain a deeper understanding of SEO and the skills needed to improve their online presence. Hands-on workshops and training sessions offer a more immersive learning experience and can be highly beneficial for individuals and teams looking to enhance their SEO expertise.
How can an SEO Speaker help my team stay ahead of the competition?
As an SEO Speaker, I can help your team stay ahead of the competition by providing insights into the latest industry trends, best practices, and emerging technologies. I can share advanced strategies and techniques that give your team a competitive edge in search engine rankings. By explaining how to adapt to algorithm updates and leveraging new tools and technologies, I ensure your team is equipped with the knowledge needed to stay current with industry developments. Additionally, I can inspire creativity and innovation by presenting case studies and real-world examples of successful SEO campaigns. By fostering a culture of continuous learning and improvement, I can help your team remain competitive and achieve better results in the ever-evolving digital landscape.
How do I know if an SEO Speaker is the right fit for my event?
To determine if an SEO Speaker is the right fit for your event, consider several factors. Evaluate their expertise and experience in SEO, ensuring they have a proven track record of success and knowledge of the latest industry trends. Review their previous speaking engagements to assess their presentation style and ability to engage and educate audiences. Look for recommendations and reviews from other event organizers and attendees. Consider their ability to tailor the presentation to your specific audience and event goals. Discuss your event’s needs, topics of interest, and desired outcomes with the speaker to ensure alignment. By carefully evaluating these factors, you can select an SEO Speaker who will provide valuable insights and deliver a successful presentation that meets your event’s objectives.
What should I look for in the testimonials or reviews of an SEO Speaker?
When reviewing testimonials or reviews of an SEO Speaker, look for feedback on several key aspects. Assess the speaker’s expertise and knowledge of SEO, ensuring they have a deep understanding of the subject matter. Evaluate their ability to communicate complex concepts in a clear and engaging manner, making the material accessible to all audience members. Look for comments on the speaker’s presentation style, including their use of visual aids, storytelling, and interaction with the audience. Consider feedback on the practical value of the content, including actionable tips and strategies that attendees can implement immediately. Positive testimonials and reviews that highlight these qualities indicate a skilled and effective SEO Speaker who can provide valuable insights and deliver a successful presentation.
What is the difference between an SEO Speaker and an SEO Consultant?
An SEO Speaker and an SEO Consultant both specialize in search engine optimization, but they serve different roles. As an SEO Speaker, my focus is on delivering presentations, workshops, and seminars to educate and inspire audiences about SEO. I share my knowledge and insights on various SEO topics, providing practical tips and strategies that attendees can implement. On the other hand, an SEO Consultant works directly with clients to develop and implement customized SEO strategies. They conduct in-depth analyses of clients’ websites, identify areas for improvement, and provide specific recommendations to enhance search engine performance. While I aim to educate a broader audience as an SEO Speaker, an SEO Consultant provides personalized, hands-on support to help clients achieve their SEO goals.